|
Dallas/Ft.
Worth Multicultural Trendline
Study 2010
A
scientific sample of 300
white, 300 Hispanic, 300
African American, and
300 Asian adults are interviewed
by telephone beginning
June 1, 2008. The study
included a broadrange
of key information about
multicultural consumers,
including demographics,
socioeconomics, media
usage, language behavior,
shopping preferences,
and selected attitudes/lifestyles.
The geographic focus was
the Dallas/Ft. Worth CSA
(Consolidated Metropolitan
Statistical Area), a nine-county
area which includes Dallas,
Denton, Collin, Ellis,
Kaufman, Rockwall, Tarrant,
Johnson, and Parker counties.
Cost: $7,500.
Click
here for more
detailed information on
the Dallas/Ft. Worth Multicultural
Trendline Study 2010.
|