Syndicated Research

Dallas/Ft. Worth Multicultural Trendline Study 2008
A scientific sample of 600 Hispanic, 400 African-American, and 400 Asian adults will be interviewed by telephone beginning June 16, 2008. The study includes a range of key information about multicultural consumers, including demographics, socioeconomics, media usage, language behavior, shopping preferences, and selected attitudes/lifestyles. The geographic focus is the Dallas/Ft. Worth CSA (Consolidated Metropolitan Statistical Area), a nine-county area which includes Dallas, Denton, Collin, Ellis, Kaufman, Rockwall, Tarrant, Johnson, and Parker counties. Cost: $7,500.
Click here for more detailed information on the DFW Multicultural Trendline Study 2008.

 

Dallas/Ft. Worth Latino Trendline 2007
A scientific sample of 600 Hispanic adults are interviewed by telephone each year during the Spring. The study includes similar information as the Hispanic Consumer Survey above, but also includes various quality of life topics. The geographic focus is the Dallas/Ft. Worth CMSA (Consolidated Metropolitan Statistical Area), a nine-county area which includes Dallas, Denton, Collin, Ellis, Kaufman, Rockwall, Tarrant, Johnson, and Parker counties. Cost: $3,000.
Click here for more detailed information on the DFW Latino Trendline 2007 study.

 

Dallas/Ft. Worth Hispanic Consumer Survey (1989-2001)
A scientific sample of 600 Hispanic adults were interviewed by telephone each year during the Spring. The study included information on demographic and socioeconomic characteristics, media behavior, shopping behavior, psychographic/lifestyle characteristics, and brand preferences on a variety of products.The geographic focus was the Dallas/Ft. Worth CMSA (Consolidated Metropolitan Statistical Area), a nine-county area which includes Dallas, Denton, Collin, Ellis, Kaufman, Rockwall, Tarrant, Johnson, and Parker counties. Cost: $2,000.


HealthWatch (2006)
A scientific sample of 918 consumers (300 Whites, 300 Hispanics, 300 African-Americans, 18 Others) are interviewed by telephone. The geographic focus was the Dallas/Ft. Worth/Arlington MSA. The study collects information on awareness and usage of medical facilities, Medicare and Medicaid participation, insurance coverage, barriers to healthcare utilization, sources of healthcare information, and attitudes towards health-related issues. Cost for the 2006 Study is $3,000. The 2006 Health Watch study is available for purchase. Click here for more details about the 2006 study.
 

 

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