Rincon & Associates in the News


Advertising Age

D-FW shoppers: New attitudes. 10-8-90
Marketing to Hispanics. 6-27-88

AlDiaTx.Com

Bolsillo hispano estimula economía. 3-21-07

American Demographics

In Mexico City cash is king. 8-95

ADWEEK

Nielsen to Run L.A. LPM and Meter/Diaries in Tandem. July 07, 2004
Hispanic poll shows D/FW media habits. 5-9-88

AsianWeek.Com

Asian Growth is Hot in Dallas/Ft.Worth, July 21, 2009

Bloomberg.Com

Rising young Hispanics in Texas poised to pick up aging tab. 2-18-11

Broadcasting & Cable.Com

NLMC: Nielsen undercounts Hispanics. 2-5-04.
NIelsen rolls meters, refutes study. 7-7-04

Business Week On-Line

Demand for Hispanic MBAs is Caliente. 12-4-05

Corpus Christi Caller Times

Neon signs point the way inside Laredo bank. 5-4-00.

Cuban American News - Havana Journal

The power of next-generation Hispanics. 2-15-06

Dallas Business Journal

Hispanic buying power on the rise in Dallas-Ft, Worth. July-August 2007.
Snickers deal set to sweeten Cultura billings. 1-16-06 (P1) (P2)
DCVB in new global tourism push. 2-25-05.

Interest growing in local Hispanic bank, Group ponders 2005 opening. 6-14-04
Fiesta Mart grocery chain to be sold. 8-25-04

Grocer targets Oak Cliff. 5-8-92

Dallas-Ft. Worth Medical News

Health study of ethnically-diverse groups announced. 5-96

DallasNews.Com

Education, opportunities draw Asians to Dallas-Fort Worth. 7-4-11

Dallas Morning News

Agencies follow Hispanic market. 11-19-06
Baylor, Texas Health top poll. 7-31-06. (P1) (P2)
Cowtown tapping into vaquero roots. 6-17-05.
Study: Nielsen ratings slight Hispanics. 2-06-04.

Too important to ignore: Bankers tailoring services to win Hispanic accounts. 9-23-96
Telmex to seek U.S. presence. 8-24-96
Research finds wide range of Hispanic consumers. 5-27-96
Putting accent on hot market. 10-2-95
Tortilla market down pat. 5-26-95
62% of Hispanics planning summer trips, survey finds. 5-22-95
Latin American ad agencies finding plenty of revenue south of the border. 3-19-95
The tastes of Mexico. 1-18-95
Study finds S. Dallas ripe for retailers. 11-18-94
Hola, pardners. 9-18-94
Banking on opportunity. 7-16-94
Dallasites don't feel safe, survey finds. 5-5-94
Matter of interpretation. 2-2-94
Grocery survey finds Hispanics not well served. 8-19-93
Poll finds support for rail. 4-9-93
Local pundits have warm feeling about '93. 1-3-93
Marketers adjust to ethnic trends. 11-17-92
Buying into the Hispanic market. 10-3-92
Targeting Hispanic consumers. 6-22-92
Spanish-language media on rise. 6-15-92
Kroger stores go more ethnic. 3-20-92
Hispanic vote called big factor in Bartlett win. 11-7-91
See, hear, read her. 11-2-91
The overlooked Hispanic shopper. 9-23-91
A blitz for minority advertisers. 9-1-91
Holmes supporters dispute News poll. 6-30-91
Hispanic community is a major force in the county. 5-2-91
Turning in the Hispanic market. 11-11-90
Finding the target. 5-22-90
12-1 plan would mean cloudy future for some on council. 5-2-90
Signs of conflict. 3-20-90
A rising voice. 11-19-89
Diluted clout. 9-12-89
Area to have 2 non-cable Spanish TV stations. 8-19-88
New station begins airing Spanish-language programs. 8-9-88
Survey illuminates preferences of area Hispanics. 5-8-88

Dallas Observer

Unequal rules. 2-28-91

Diario Rumbo.Com

Ya pueden decir que son estadounidenses. 2004

Drug Store News

Study cites Hispanics' brand loyalty. 7-24-95

Dallas Times Herald

Poll: Bartlett leads mayor race. 6-30-91
Hispanic celebration. 9-16-90
Hispanic vote crucial to 10-4-1 court battle. 8-23-89
Hispanics seek clout in Dallas. 5-1-89
Hispanic population exploding. 9-7-88
D-FW area growing fast, report says. 6-88
Hispanics held back, study says. 2-7-88

Dallas Weekly

Development corporation commissions studies of southern Dallas trade areas. 11-30-94

Ft. Worth Star Telegram

Stirring the melting pot in DFW and Texas. 2-17-11
Wal-Mart conquers another big market. 8-8-07
Researcher says merchants blind to Hispanic market. 9-13-93
Thinking biculturally is key to service. 1-10-05

Focus On Diversity.Com

Challenges to Nielsen ratings of Latino television viewing. 2-13-04

Fox Television

Macy's says 'no mas' to racial t-shirt. 7-23-07 (P1) (P2)

Greater Dallas Planning Council

First Ring Suburbs Symposium. 8-23-04

Hispanic Business.Com

Commentary: Improved measurement for Hispanic and multicultural audiences. 2-25-05.
New Study Reveals Disparities Between U.S. and Foreign-Born Latinos in Dallas/Ft. Worth. 1-30-04
Reflejos Gets a New Look. 10-8-04

Hispanic Market Weekly

Going beyond the numbers. 1-14-08

Hispanic PR Wire

NGLC Media, Marketing & Entertainment Conference. 5-26-04

Hollywood Reporter

People meter draws in protesters. 5-11-04

Hispanic Retail 360

Walmart targers mid-point of ethnicity scale. 8-4-11
Serving Latinos the Walmart way. 8-4-11

Houston Chronicle

Toy makers discover Latinos. 12-10-04
Seeking a daily voice. 6-26-95
Reaching diverse ears. 4-10-95
Hispanics turn to Channel 45 for their news, survey shows. 4-5-95

HispanicBankMarketing.Com

Interest Growing in Local Hispanic Bank. 2005

Hispanic Magazine

Who reads Hispanic? 2-89

Internet Retailer.com

Barrio style on the web. January 2006

La Prensa San Diego

More Than 5.8 Million Latinos Planning to Vote in Presidential Election. 7-28-00

Marketing y Medios

Edward T. Rincón. 1-06
Painting the face of Hispanic market. 6-01-06
The hunt for Hispanic executives heats up. 10-01-05

MediaPost.Com

Improved measurement for Hispanic and multicultural audiences. 2-25-05

Mexico Business

Edward Rincon: Portrait of a People. 9-95

Market: Latin America

Study segments Mexican consumers. 5-95

Market Wire

SMU offers innovative Hispanic Marketing course. 12-9-04

Miami Herald

Career preparation en español. 3-14-05.

Miami Review

After shake-ups, what about programs? 5-29-92

Minority Markets Alert

Hispanics have higher brand preferences than general population. 7-96

Monster.Com

Hispanic/Latino economy growth means career complexity and opportunity. 1-16-06 (P1) (P2)

Multichannel News

CAB: We Don’t Oppose Nielsen ‘LPM’ Launch. 6-14-04.

Myfoxdfw.com

Macy's says "No Más" to Racial T-Shirt. 7-23-07

National Institute for Latino Policy

Arbitron: take some lessons from the Nielsen controvery. October 9, 2008.

National Public Radio

Department store forced to pull controversial t-shirts. 7-25-07
Redefining the melting pot. 1-25-01

NBC 4 TV Web Site

Study: New Nielsen rating system may undercut minority viewers. 5-10-04.

Real Estate Law and Industry Report

Hispanic market presents challenges, opportunities for retailers, developers. 7-26-11

Reno Gazette Journal

Blockbuster to convert 1,000 stores to Hispanic theme. 11-20-02

Restaurants & Institutions

The New Hispanic Diner. 4-15-08

Supermarket Business

At Minyard 'Big D' stands for diversity. 5-94

El Sol de Texas

Saludo a las familias Hispanas propietarias de negocios locales. 3-16-89
El Sol de Texas, el mas leido por hispanos del Metroplex. 5-19-88

Texas Catholic

Survey shows rise in Hispanic Catholics. 7-29-94

Texas Health Resources Web Site

THR debuts new Spanish web site content. 10-11-04

Wall Street Journal

Hispanic buying power lures Texas marketers. 8-30-95
Stations change tune to woo Hispanics. 1-25-95

 

 

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